If you’ve been waiting for the right moment to jump into the San Diego housing market, this is it. According to Realtor.com, October is officially the best time to buy in 2025 — and here in San Diego, that “sweet spot” falls during the week of October 12–18.
That means buyers across San Diego County — from the coastal neighborhoods of Carlsbad and Oceanside in North County to the vibrant communities of San Diego — will see the most favorable conditions of the year.
Why October Works for San Diego Buyers
Realtor.com explains that by mid-October, buyers may finally find the balance they’ve been waiting for:
- More inventory: The most homes available since earlier in the year.
- Less competition: Fewer buyers in the market compared to the spring frenzy.
- Better prices: Homes listed in October are often priced more competitively.
- Motivated sellers: Owners are more willing to negotiate before the holidays.
Put simply, October in San Diego offers more choice, more leverage, and a better shot at securing your dream home.
San Diego’s Peak Week: October 12–18
Nationally, October 12–18 is considered the “Best Week to Buy.” For San Diego, this is when conditions align locally — giving buyers their prime opportunity to shop with less pressure and more negotiating power.
What Experts Are Saying
This isn’t just Realtor.com. Housing experts across the industry agree that this fall is a rare opportunity:
- Lawrence Yun, Chief Economist at NAR, says buyers now have the best negotiating position in more than five years, with inventory at its highest since mid-2020.
- Redfin’s Chief Economist notes that falling mortgage rates and growing inventory mean buyers have the upper hand.
- NerdWallet adds: “This fall just might be the best window for home buyers in the past five years.”
How Shafran Realty Group Can Help
Taking advantage of this golden window comes down to preparation — and that’s where Shafran Realty Group agents make the difference. As local San Diego experts, our team knows the neighborhoods inside and out — from the luxury coastal enclaves of Carlsbad, to the surfside lifestyle in Oceanside, to the family-friendly communities of San Diego..
Here’s how our agents help you get ahead:
- Local insight into micro-market trends across North County and San Diego.
- Step-by-step prep so you’re pre-approved and ready when the right home hits the market.
- Pro negotiation skills to secure the best price and terms during this buyer-friendly season.
Bottom Line
If you’ve been watching the San Diego market from the sidelines, October is the time to lean in. With more homes available, less competition, and sellers motivated to make deals, buyers in San Diego — especially North County — have a rare advantage this month.
Partnering with a Shafran Realty Group agent ensures you don’t just enter the market — you enter it with confidence, strategy, and a trusted local expert at your side.
Ready to make the most of San Diego’s best buying week of 2025? Let’s connect today and set your plan in motion.